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Slogan & Jingle Surveys

The 25 Most Influential Taglines Since 1948*

  1. Got milk? (1993) California Milk Processor Board
  2. Don’t leave home without it. (1975) American Express
  3. Just do it. (1988) Nike
  4. Where’s the beef? (1984) Wendy’s
  5. You’re in good hands with Allstate. (1956) Allstate Insurance
  6. Think different. (1998) Apple Computer
  7. We try harder. (1962) Avis
  8. Tastes great, less filling. (1974) Miller Lite
  9. Melts in your mouth, not in your hands. (1954) M&M Candies
  10. Takes a licking and keeps on ticking. (1956) Timex
  11. When it absolutely, positively has to be there overnight. (1982) FedEx
  12. Reach out and touch someone. (1979) AT&T
  13. A diamond is forever. (1948) DeBeers
  14. Finger-lickin’ good! (1952) Kentucky Fried Chicken
  15. The uncola. (1973) 7-Up
  16. Let your fingers do the walking. (1964) Yellow Pages
  17. There are some things that money can’t buy. For everything else there’s MasterCard. (1997) MasterCard
  18. What happens here, stays here. (2002) Las Vegas
  19. You’ve come a long way, baby. (1968) Virginia Slims Cigarettes
  20. We bring good things to life. (1981) General Electric
  21. Please don’t squeeze the Charmin. (1964) Charmin
  22. Does she or doesn’t she? (1964) Clairol
  23. Have it your way. (1973) Burger King
  24. I can’t believe I ate the whole thing. (1966) Alka-Seltzer
  25. Come alive! You’re in the Pepsi generation. (1964) Pepsi

*For a complete list of the 100 Most Influential Taglines, please visit us via your tablet, laptop, or desktop.


The 10 Most Influential Jingles Since 1948*

  1. My bologna has a first name, it’s O-S-C-A-R. (1960s) Oscar Mayer
  2. Plop plop, fizz fizz, oh what a relief it is. (1970s) Alka-Seltzer
  3. Like a good neighbor, State Farm is there. (1971) State Farm Insurance
  4. Double your pleasure, double your fun. (1959) Wrigley’s Doublemint Gum
  5. Be all that you can be. (1981) U.S. Army
  6. For all you do, this Bud’s for you. (1970s) Budweiser
  7. A little dab’ll do ya. (1950s) Brylcreem
  8. It’s the real thing. (1970) Coca-Cola
  9. Ace is the place with the helpful hardware man. (1970s) Ace Hardware
  10. You deserve a break today. (1971) McDonald’s

*For a complete list of the 30 Most Influential Jingles, please visit us via your tablet, laptop, or desktop.

City Motto & Moniker Surveys

The Top 20 U.S. City Mottos*

  1. What Happens Here, Stays Here. Las Vegas, NV
  2. So Very Virginia. Charlottesville, VA
  3. Always Turned On. Atlantic City, NJ
  4. Cleveland Rocks! Cleveland, OH
  5. The Sweetest Place on Earth.Hershey, PA
  6. Rare. Well Done. Omaha, NE
  7. The City Different. Santa Fe, NM
  8. Where Yee-Ha Meets Olé. Eagle Pass, TX
  9. City with Sol. San Diego, CA
  10. Where the Odds Are With You. Peculiar, MO
  11. Where Your Ship Comes In. Gulfport, MS
  12. Soul of the Southwest. Taos, NM
  13. Experience Our Sense of Yuma. Yuma, AZ
  14. The City Was So Nice They Named It Twice. Walla Walla, WA
  15. There’s More Than Meets the Arch. St. Louis, MO
  16. Keep Austin Weird. Austin, TX
  17. Where Chiefs Meet. Meeteetse, WY
  18. City with a Mission. San Gabriel, CA
  19. Where the Trails Start and the Buck Stops. Independence, MO
  20. The City That Never Sleeps. New York City, NY

*For a complete list of the Top 50 U.S. City Mottos, please visit us via your tablet, laptop, or desktop.


The Top 20 U.S. City Monikers*

  1. The Big Apple New York City, NY
  2. Sin City Las Vegas, NV
  3. The Big Easy New Orleans, LA
  4. Motor City Detroit, MI
  5. The Windy City Chicago, IL
  6. Beantown Boston, MA
  7. Baghdad by the Bay San Francisco, CA
  8. Tinseltown Hollywood, CA
  9. Mistake on the Lake Cleveland, OH
  10. La-La Land Los Angeles, CA
  11. City of Witches Salem, MA
  12. Berzerkeley Berkeley, CA
  13. The Graveyard of the Atlantic Cape Hatteras, NC
  14. The Protestant Vatican Nashville, TN
  15. The City of Brotherly Love Philadelphia, PA
  16. Hangtown Placerville, CA
  17. The Wickedest Little City in America Dodge City, KS
  18. The Mile High City Denver, CO
  19. Porkopolis Cincinnati, OH
  20. The Land of Lincoln Springfield, IL

*For a complete list of the top 50 U.S. City Monikers, please visit us via your tablet, laptop, or desktop.

Movie Tagline Survey

The Top 25 U.S. Movie Taglines*

  1. In space no one can hear you scream. Alien (1979)
  2. Houston, we have a problem. Apollo 13 (1995)
  3. They’re back. Poltergeist II (1986)
  4. We are not alone. Close Encounters of the Third Kind (1977)
  5. Just when you thought it was safe to go back in the water. Jaws 2 (1978)
  6. Who ya gonna call? Ghostbusters (1984)
  7. A long time ago in a galaxy far, far away Star Wars (1977)
  8. Be afraid.Be very afraid. The Fly (1986)
  9. The list is life. Schindler’s List (1993)
  10. Earth.It was fun while it lasted. Armageddon (1998)
  11. An epic of miniature proportions. A Bug’s Life (1998)
  12. They’re here. Poltergeist (1982)
  13. You won’t believe your eye. Monsters, Inc.(2001)
  14. Things are about to get a little hairy. An American Werewolf in Paris (1997)
  15. Love is in the hair. There’s Something About Mary (1998)
  16. The horror...the horror. Apocalypse Now (1979)
  17. The ultimate trip. 2001: A Space Odyssey (1968)
  18. An adventure 65 million years in the making. Jurassic Park (1993)
  19. They’re young...they’re in love...and they kill people. Bonnie and Clyde (1967)
  20. The classic story about a boy and his mother. Psycho (1998)
  21. The mission is a man. Saving Private Ryan (1998)
  22. You’ll believe a man can fly! Superman (1978)
  23. The true story of a real fake. Catch Me If You Can (2002)
  24. Fear can hold you prisoner.Hope can set you free. Shawshank Redemption, The (1994)
  25. Buy the ticket, take the ride. Fear and Loathing in Las Vegas (1998)

*For a complete list of the Top 100 U.S. Movie Taglines, please visit us via your tablet, laptop, or desktop.

U.S. Presidential Campaign Survey

The 20 Most Influential and Successful U.S. Presidential Campaign Slogans*

  1. A “New Deal” for the American people. Franklin D. Roosevelt 1932
  2. It’s morning again in America. Ronald Reagan 1980
  3. I like Ike. Dwight D. Eisenhower 1952
  4. It’s the economy, stupid. Bill Clinton 1992
  5. Yes, we can! Barack Obama 2008
  6. Are you better off than you were four years ago? Ronald Reagan 1980
  7. Speak softly and carry a big stick. Theodore Roosevelt 1904
  8. Happy days are here again. Franklin D. Roosevelt 1932
  9. Don't swap horses in midstream. Abraham Lincoln 1864
  10. The stakes are too high for you to stay at home. Lyndon Johnson 1964
  11. A chicken in every pot. A car in every garage. Herbert Hoover 1928
  12. Return to normalcy. Warren Harding 1920
  13. Give 'em Hell, Harry! Harry Truman 1948
  14. He kept us out of war. Woodrow Wilson 1916
  15. Tippecanoe and Tyler, too. William Henry Harrison 1840
  16. Nixon’s the one. Richard Nixon 1968
  17. A kinder, gentler nation. George H. W. Bush 1988
  18. 54° 40 or fight. James Polk 1844
  19. Vote yourself a farm. Abraham Lincoln 1860
  20. Keep cool with Coolidge. Calvin Coolidge 1924

*For more details about the Top U.S. Presidential Campaign Slogans, please visit us via your tablet, laptop, or desktop.